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Follow my thinking on business, design, product marketing, and whatever else is on my mind. Thanks for visiting, thanks for reading.

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What’s in your control?
Ashima Bhatt 2024-06-28 Ashima Bhatt 2024-06-28

What’s in your control?

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What Drives You?
Ashima Bhatt 2024-06-09 Ashima Bhatt 2024-06-09

What Drives You?

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A Practical Guide to Product Strategy
Ashima Bhatt 2024-06-08 Ashima Bhatt 2024-06-08

A Practical Guide to Product Strategy

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10 ideas on Product Strategy, Positioning & the Art of Constraints
Ashima Bhatt 2024-06-03 Ashima Bhatt 2024-06-03

10 ideas on Product Strategy, Positioning & the Art of Constraints

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Why the French Do It Better: 3 Unexpected Lessons from the Land of Cafés, Couture & Culture
Ashima Bhatt 2024-01-12 Ashima Bhatt 2024-01-12

Why the French Do It Better: 3 Unexpected Lessons from the Land of Cafés, Couture & Culture

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3 Essential Stories Every B2B SaaS Brand Must Nail
Ashima Bhatt 2024-01-01 Ashima Bhatt 2024-01-01

3 Essential Stories Every B2B SaaS Brand Must Nail

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The year I let go of toxic career pressure: 5 lessons from 2023
Ashima Bhatt 2023-12-21 Ashima Bhatt 2023-12-21

The year I let go of toxic career pressure: 5 lessons from 2023

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6 Tips & Tricks to Survive (and Thrive) SKO 2024 as a PMM 👇
Ashima Bhatt 2023-12-05 Ashima Bhatt 2023-12-05

6 Tips & Tricks to Survive (and Thrive) SKO 2024 as a PMM 👇

In this blog we outline what an impactful SKO looks like, with 6 tips & tricks PMMs should consider to orchestrate their best event yet.

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A bunch of AI startups just died today. OpenAI announces AI Bot Builder, AI App Store, multimodal, & more 👇 
Ashima Bhatt 2023-11-06 Ashima Bhatt 2023-11-06

A bunch of AI startups just died today. OpenAI announces AI Bot Builder, AI App Store, multimodal, & more 👇 

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The ultimate guide to running a high impact messaging sprint 🏃 (with templates!)
Ashima Bhatt 2023-11-04 Ashima Bhatt 2023-11-04

The ultimate guide to running a high impact messaging sprint 🏃 (with templates!)

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Why I keep writing in the age of AI
Ashima Bhatt 2023-10-08 Ashima Bhatt 2023-10-08

Why I keep writing in the age of AI

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My Operating Principles
Ashima Bhatt 2023-09-20 Ashima Bhatt 2023-09-20

My Operating Principles

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The Power of Narrative Design: Why Every SaaS Startup Only Needs 2 Decks
Ashima Bhatt 2023-09-13 Ashima Bhatt 2023-09-13

The Power of Narrative Design: Why Every SaaS Startup Only Needs 2 Decks

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5 examples of good and bad product roadmaps
Ashima Bhatt 2023-08-03 Ashima Bhatt 2023-08-03

5 examples of good and bad product roadmaps

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3 ways to improve productivity that don't involve AI
Ashima Bhatt 2023-06-29 Ashima Bhatt 2023-06-29

3 ways to improve productivity that don't involve AI

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How we built something useful for sales teams
Ashima Bhatt 2023-04-27 Ashima Bhatt 2023-04-27

How we built something useful for sales teams

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5 lessons from my mentors in 2022
Ashima Bhatt 2022-12-30 Ashima Bhatt 2022-12-30

5 lessons from my mentors in 2022

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5 steps to great product positioning strategy in B2B SaaS
Ashima Bhatt 2022-04-03 Ashima Bhatt 2022-04-03

5 steps to great product positioning strategy in B2B SaaS

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Hiring in a candidates market - 4 messages that help me attract the right talent
Ashima Bhatt 2022-01-13 Ashima Bhatt 2022-01-13

Hiring in a candidates market - 4 messages that help me attract the right talent

How to hire in a candidates market

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Why mission is key to great product storytelling
Ashima Bhatt 2021-10-01 Ashima Bhatt 2021-10-01

Why mission is key to great product storytelling

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